Friday, November 29, 2019

An Application To Selling A Cruise Vacation Package Tourism Essays

An Application To Selling A Cruise Vacation Package Tourism Essays An Application To Selling A Cruise Vacation Package Tourism Essay An Application To Selling A Cruise Vacation Package Tourism Essay This paper seeks to discourse the construct of merchandise life rhythm use to sell sail holiday bundle merchandising in Flying On Travel Agent ( Hong Kong ) . First, the foreground of develop sail industry in worldwide and in Hong Kong is described and explicate the function of travel agent in selling the sail holiday bundle. Then the construct of merchandise life rhythm is introduced. Finally, a instance survey of Flying On Travel Agent ( Hong Kong ) is presented to exemplify the life rhythm of selling the sail holiday bundle. Cruising can be interpreted in many different ways and can include many different types of vass. The impression of cruising is best explained by mention to the definition of a sail ship ; vessel set abouting scheduled, deep H2O sails of two yearss or more with a rider capacity of 100 individuals or more ( Research Department Tourism Queensland ) . Another account about sail is a trip by sea on a line drive for leisure, remarkably docking at assorted ports during its journey ( Collins English Dictionary, 2008, ) . Cruise ships are non, like ferries, merely seen as a manner of conveyance. These ships are frequently a finish on itself, and can be typified as drifting hotels, or even drifting resorts ( Dowling, 2006 ) . Nowadays, many travel agents sell a basic sail holiday bundle which is across-the-board. A sail holiday bundle includes revenue enhancements, port charges, airfare, cabin stay, repasts, and 24-hour room service. ( WTO ) Some of the travel agents given clients with extra merchandise offering of widening their trip either before or after the sail. This packaged merchandise normally includes extra dark corsets at a hotel in the embarking or debarking port. ( Neil Biehn 2006 ) Introduction The sail industry is one of the fastest-growing sections in the travel industry since 1980 the industry has had an mean one-year rider growing rate of 8.1 % . ( By: Miller, Richard K. ; Washington, Kelli, 2009 ) Harmonizing to WTO 2003, although the market portion of sails in the touristry market is little ( 0.6 % of the hotel beds offered worldwide ) , there still has unbelievable growing figures and has a high potency to develop. Harmonizing to B A ; A, rider carrying degrees could spread out from the present 13.2 million to between 19.3 and 30.1 million by 2020 ( see Figure 1 Projected Worldwide Passenger Levels, 2004 2020 Beginning: B A ; A 2004 ) . Figure 1 Projected Worldwide Passenger Levels, 2004 2020 ( Source B A ; A 2004 ) In Hong Kong, the rider degrees for conventional sails have expanded from about 8.5 million to 13.9 million between 1999 and 2005, during the same period, the Asia Pacific part accounted for between 5 % and 8.6 % of the worldwide market. ( B A ; A, 2005 ) Between 1999 and 2005, Hong Kong s typical rate of gaining control of the Asia Pacific conventional sail market ranged from 16 % to 30 % . ( Hong Kong Tourism Report Q1 2010 ) . The figure of cruise vas calls has increased from 409 to 1 051 ( Hong Kong Tourism Report Q1 2010 ) .over the same period. The explosive growing was the consequence of the sail industry redefining itself from a narrowly focussed niche merchandise to a broader-based, mass-market holiday experience. Besides the capacity with many big sail companies puting to a great extent in new ships ( Hayman, 1990 ; Peisley 1995 ) . Cruise ships have advance through a figure of developmental stages ; Amrik Singh ( 1999 ) from the little, 500 rider vass of the 1970s to the rise of the 3600 rider vass of the late ninetiess. See Figure 2 Development of Cruise Vessels ( Source: B A ; A, 2006 ) The capacity of the sail line industry increased from 41,073 positions in 1981 to 172.281 positions in 2001 at the one-year growing rate of 7.6 % .The sail capacity enlargement is expected to go on in the following 5 old ages from 189,441 positions in 2002 to 249,623 positions in 2006 ( CLIA, 2002 ) Time period Length ( m. ) Draft ( m. ) Pax Features of the Period 1960 155 11 500 Vessels acquired A ; refurbished. 1970 215 9.75 650 Standard concern theoretical account used with profitable consequences until the fuel crisis. 1980 245 9 1500 Change in concern theoretical account ; experimentation with larger vass and runing paths. 1990 275 8 2600 Larger vass going the finish. Shallower bill of exchanges. 1997 294 8 3600 Mega-vessels that are drifting metropoliss. Focus on maximising rider capacity. One-region vass non capable of Panama Canal Transit 2000 305 9 3000 Larger vas volume concentrating on making efficiencies with vas design, outside cabin development, vas services and flexible deployment. 2006 300+ 9 4000 Freedom category, 160,000-GT. Allows for increased onboard gross countries, largest vas in the universe position and big economic systems of graduated table. Following Coevals 335-425 9-11 5000+ Product and service led design ; new advanced Marine hull design to back up more above H2O construction. Separate flat towers, amusement zones and comfortss. Limited port deployment options. Figure 2 Development of Cruise Vessels ( Source: B A ; A, 2006 ) Between 2000 and year-end 2008, over 100 new ships were launched ( Travel A ; Tourism Market Research Handbook, 2009 ) . In Hong Kong, the major participants are Star Cruises, Costa Cruises, Princess Cruises and P A ; O Cruises ( Australia ) . Seven sail vass homeporting at Hong Kong in 2008, which include Costa Allegra ( from Costa ) , Star Pisces, Superstar Aqarius, Superstar Libra and Superstar Virgo ( all from Star Cruises ) and Rhapsody of the Seas ( from RCCL ) Due to the sail industry become more and more globalized, Hong Kong Government is besides pressing in front with developing Hong Kong as a major regional sail hub. It will finance the edifice of a sail terminus at the former Kai Tak airdrome. The first position is expected to get down operation in mid-2013. Most North American sail lines do non hold offices setup in the part so general gross revenues agents or travel agents are appointed to stand for them. Harmonizing to Cruise Lines International association ( CLIA 2008 ) merchandising sails is a good concern. The bulk of sails ( around 74 % ) are still sold by travel agents ( Figure 3 Travel Agent Usages to Book Cruise Vacations. Cruise lines still pay committees of 10 % or more. Figure 3 Travel Agent Usages to Book Cruise Vacations ( CLIA 2008 ) Due to the above grounds, there is a high potency to develop sail industry. Therefore, look into the merchandise life rhythm of selling sail holiday bundle is an of import scheme to categorise and expose investing cost hazards, physical factors and information systems needs in different phases. The Product Life Cycle Butler ( 1980 ) was the first to qualify the development of the tourer industry by the construct of the life rhythm merchandise, following the theories of Vernon ( 1966 ) on the international merchandise rhythm. The merchandise life rhythm theory provides an of import position for the preparation of schemes, because each stage of the life rhythm is believed to hold distinguishable features that offset the operation of a concern and accordingly marketing plan ( Avvari V. Mohan, K.N. Krishnaswamy 2006 ) . It says that the development of gross revenues and net incomes of new developed merchandises shows a clear form. Although there are different theories presented the rhythm into different phases such as Reid ( 1989 ) present five phases, where Cokayne ( 1991 ) nowadays into three phases, Despite the non-representativeness of this sample, it is robust plenty to let one major decision that the classical bell-shaped merchandise life rhythm may be a reasonably common form. ( David F. Midgley ) The classical bell-shaped merchandise life rhythm involved four phases which include Introduction, Growth, Maturity and Decline. In this paper, we will utilize the classical bell-shaped merchandise life rhythm ( Figure 4 Life rhythm of merchandise Gross saless and Net income. Beginning: Alan Marklew 1985 ) to look into the phase of selling sail holiday bundle by Flying On Travel Agent ( Hong Kong ) Figure 4 Life rhythm of merchandise Gross saless and Net income ( Beginning: Alan Marklew 1985 ) Introduction Phase In this phase, new merchandise launched and the rate of gross revenues volumes to get down easy. The selling attempt is focused on placing market demands and specific merchandise characteristiics. ( Enis et al. , 1977 ) . At this phase, significant selling investing in countries such as advertisement and gross revenues promtoion ; hence prodcuts are normally lossmakers for most ( Alan Marklew, 1985 ) . The end of srategies is s to raise the gross revenues from zero to some predetermined degree. Growth Stage In this phase, consumers clearly feel that this merchandise will profit them in some ways and they accept it, the administration will see a period of rapid gross revenues growing. The sum of net income and figure of gross revenues show a strongly betterment. The major elements of marketing programme at this stage is to set up the trade name, spread out distribution, differentiat merchandise, offer merchandise discrepancies. ( Hambrick et al. , 1982a ) . The selling scheme is an of import factor in this stage, which involved merchandise betterments, add-on of discrepancies, and intensive and extended distribution. Besides, increasing gross revenues attempts and advertisement for trade name image are besides of import. ( Hofer, 1975 ) The handiness of merchandises might be communicated to prospective visitants through promotion or promotional activities, viz. in forming of import events. ( Goncalves, Vitor F. Da C.Aguas, Paulo Manuel Roque Fall97 ) . Maturity Stage In this phase, gross revenues slow down as the merchandise gross revenues reach peak as most of the possible buyers of a merchandise have been converted into clients. The rate of growing in gross revenues slows down increasingly and so degrees off. Harmonizing to Hofer ( 1975 ) , in this phase changes in market scheme are required. Company tries to keep market portion and gross revenues and at the same clip happen new markets. It is of import to increasing merchandise line ( Hambrick et al. , 1982 ) , increased advertisement, increasing complementary merchandises, consolidating distribution. Decline Phase Gross saless start to worsen either because of the addition of rivals or consumer gustatory sensations change. Net income becomes more a challenge of production/distribution efficiency than increased gross revenues Identifying the Product Life Cycle phases Several writers have proposed some designation methods to place the phase of the merchandise. For illustration, Reid ( 1989 ) , states that historical information with clip series, volume, sum, monetary values, consequences are need for designation. Levitt ( 1986 ) proposed to find what comes following in order to set up current place. Avvari V. Mohan, K.N. Krishnaswamy ( 2006 ) used the market programme variables as an index. There are 30 variables of MP were identified such as utilizing gross revenues force attempts, selling outgos, promtion innovative, new markets appear, gross revenues recognition, market cleavage, trade name consciousness etc. Doyle ( 1976 ) use different characterisitcs appear in the life rhythm phases to sort the location of phase. In his classfiicatio, he use the figure of gross revenues, sum of profiles, Cash flow, clients features, rivals, market scheme, market costs, selling accent, pricing, distribution and merchandise. ( Figure 5 The worlds of the mercha ndise life rhythm Doyle 1976: ) Product Life rhythm Introduction Growth Adulthood Decline Features Gross saless Low Fast Slow to worsen Worsening Net incomes Negligible Extremum Degrees Get down to worsen Worsening to zero Cash Flow Negative Moderate High Low Customers Early adoptive parents Mass market Mass market Dawdlers Rivals Few Turning Many met excessively challengers Taking market Cardinal Actions Scheme Expand market Market incursion Defend portion Productiveness Selling cost High High Falilng Low Marketing Emphasis Merchandise consciousness Brand Preference Brand trueness Image care Pricing High Maintain Maintain/increase Rising Distribution Patchy Intensive Intensive Selective Merchandise Basic Improved Broaden postion Apologize Figure 5 The worlds of the merchandise life rhythm The state of affairs of selling sail holiday bundle by Flying On Travel Agent ( Hong Kong ) This subdivision describes the development of the state of affairs of selling sail holiday bundle by Flying On Travel Agent ( Hong Kong ) . The life rhythm of sail holiday bundle is now at the phase of Growth The grounds are harmonizing to the undermentioned phenomena: Changes in Product line Flying On Travel Agent ( Hong Kong ) cooperated with different sail company and ever increase the assortment of sail lines. Before 2004, there are merely three sail holiday bundle provided to their clients. This included the sail ships Infinity and Constellation from Celebrity Cruises Company: and Costa Classic from Costa: Cruises Company. Until 2010 April, Flying On Travel Agent ( Hong Kong ) provide 34 assortment of sail holiday bundle to their clients. Besides the sail paths change from within Asia part to Hong Kong USA or Europe. By altering the merchandise line, clients will hold more option to take and it is one of the methods to avoid the lessening in sale volumes of sail holiday bundle. The of import point is that Flying On Travel Agent ( Hong Kong ) understand their clients penchants, and respond to their demands. And they need to pass on with the Cruise lines have to placing market demands and edifice ships to fit those demands. This may include seting their paths, supplyi ng a assortment of activities, penchants, amusement picks, and involvements, to run into Asiatic outlooks every bit good as to reflect the cultural character of the part Amrik Singh ( 1999 ) Presents, Flying On Travel Agent ( Hong Kong ) coordiante with five big international sail companies. They included Azamara Cruises, Celebrity Cruise, Costa, Royal Caribbean Internatioanal, MSC Cruises. Each of the companies have differenct figure of cruise ships. Each of them with different paths, yearss, finishs and charactieritcs. Paths for each sail ship Azamara Cruises Company: with one sail ship called Azamara Quest which include a 15 yearss tour traveling to Turkey, Ukraine, Bulgaria, Greece Celebrity Cruise Company with four sail ships Infinity which include a 9 yearss tour traveling to Seattle, Alaska, Victoria ) Equinox which include 13 to16 yearss tour traveling to Italy, Greece, Turkey, Egypt, Israel Eclipse which include 14 to 17 yearss tour traveling to England, Spain, Portugal, France Configuration which include 15 yearss tour traveling to Holland, Germany, Sweden, Russia, Finland, Denmark, Costa: Cruises Company with six sail ships: Costa Classica which include 5 to 9 yearss tour traveling to Taiwan, Shanghai, Japan, Korea, Vietnam, China, Costa Deliziosa which include 9 to 10 yearss tour traveling to Dubai, Denmark, Finland, Sweden, Russia Cost Serena which include 10 yearss tour traveling to Mediterranean Costa Concordia which include 10 yearss tour traveling to Italy, Tunisia, Spain, France Costa Pacifica which include 10 yearss tour traveling to Mediterranean, Italy, Greece, Croatia, Malta Costa Luminosa which include 14 yearss tour traveling to Holland, Denmark, Sweden, Finland, Russia, Baltic Sea Royal Caribbean International Cruises Company with three sail ships Legend of the Sea which include 7 to 8 yearss tour traveling to Shanghai, Japan, Korea, Russia Voyager of the Seas which include 10 yearss tour traveling to Italy, France, Spain Oasis of the Seas which include 11 yearss tour traveling to Miami, Bahamas MSC Cruises Company with six sail ships Fantaisa which include a 10 yearss tour traveling to Italy, Spain, France Magnifica which include 10 yearss tour traveling to Italy, Greece, Turkey, Croatia Musica which include 10 yearss tour traveling to Italy, Greece, Turkey, Croatia Orchestra which include 10 yearss tour traveling to Denmark, Germany, Sweden, Russian Poesia which include 10 yearss tour traveling to Denmark, Germany, Norway MSC Splendida which include 10 yearss tour traveling to Italy, France, Spain, Malta, Tunisia Gross saless Volume among those tourist merchandises selling in Flying On Travel Agent ( Hong Kong ) At the beginning of selling sail holiday bundle, Flying On Travel Agent ( Hong Kong ) merely selling the bundle through their subdivision offices as the figure of sail is non every bit much as presents. The gross revenues volume of sail holiday bundle is merely 5 % in 2003 ( informations recorded by Flying On Travel Agent Mr. Ho Outboard Operation Manager ) among their assortment tourer merchandise such as circuit, vacation bundles, hotel merchandising and ticket merchandising. At that clip, they do non hold any advertizement about their sail holiday bundle. They merely selling the sail holiday bundle through the publicity by sales representative who sitting in their subdivision offices. In 2006, the gross revenues volume of sail holiday bundle is increased to 11 % ( informations recorded by Flying On Travel Agent Mr. Ho Outboard Operation Manager ) among their assortment tourer merchandise. The increased gross revenues volume of sail holiday bundle is due to the addition of cruise s hips arrived in Hong Kong and the capacity of sail ships increased quickly. Promotion Methods In order to advance the sail holiday bundle, Flying On Travel Agent ( Hong Kong ) will organisation different publicity activities to their clients. In 2008, Flying On Travel Agent ( Hong Kong ) corporate with Royal Caribbean International and invited VIP invitees to see the sail of Legend of the Sea . During the visit, invitees were able to look around and seek to utilize all facilitates and activities on board. Each invitee will have a booklet which introduce facilitate, activities and paths of The Legend of the Sea . Guests were able to inquire any inquiries about the ship during the visit. In the same twelvemonth, Flying On Travel Agent ( Hong Kong ) arranged another group of six 100 invitees to fall in a New Year Party which held in The Legend of the Sea . During the party, there was a lucky draw. The award are included one free circuit of The Legend of the Sea which provided by Flying On Travel Agent ( Hong Kong ) . In 2008, Flying On Travel Agent ( Hong Kong ) besides held a Maiden Voyage Celebration And Introduction Of Itinerary Meeting of the Voyager of Sea in their Cruise Centre. During the meeting, some images shown so environment ( e.g. adorn infinite ) , installations ( e.g. swimming pool ) , of Voyager of Sea were shown. One hundred of invitees were invited and half of them joined the sail holiday bundle of Voyager of Sea in the same twenty-four hours. In 2009, Flying On Travel Agent ( Hong Kong ) introduce the programme Travel Expertise to supply a to the full service and selling schemes to their clients. Ms.Yuki Lau who is an expertise leader in Cruise circuit. By keeping this programme, the mean gross revenues volume of sail holiday bundle increased 2 % . ( informations recorded by Flying On Travel Agent Mr. Ho Outboard Operation Manager ) Improved Quality In order to better the quality of selling sail holiday bundle, Flying On Travel Agent ( Hong Kong ) established a Cruise Center in Central for their clients to inquire information for sail holiday at 2006. All of the staff in the sail centre has finished the Cruise Selling Training Course provided by Travel Industry Council of Hong Kong ( TIC ) . All of the staff has award the certification of this preparation Course. Furthermore, in 2006, Flying On Travel Agent ( Hong Kong ) corporate with Costa and three hundred of their staff reward the professional sail expertness University of WOW ( Expert Level ) of Discover Costa . Rival After Flying On Travel Agent ( Hong Kong ) established the first Cruise Center in 2006, their rivals start to follow them, for illustration Hong Thai Travel Agent and EGL Tour Agent established their first sail Centre at the terminal of 2008 and Decision Harmonizing to the theory of Alan Marklew ( 1985 ) , it can see that the merchandising of sail holiday bundle in Flying On Travel Agent ( Hong Kong ) is now in the Growth phase. A figure of factors will lend to this, the figure of increase gross revenues volume, the present of rival, increasing the entreaty of the merchandise to a wider market, the alteration in merchandise line and the appear of rival. Due to the edifice of a sail terminus at the former Kai Tak airdrome will be opened in the mid 2013, the development of sail industry in Hong Kong has a strong potency to go a prime sail hub in the Asia Pacific part.

Monday, November 25, 2019

Essay on JusticeEssay Writing Service

Essay on JusticeEssay Writing Service Essay on Justice Essay on JusticeThe concept of justice implies the maintenance of the balanced relationships between individuals based on the legal norms, rules and traditions through the system of law enforcement and courts, which focus on the punishment or correction of offenders. At the same time, the justice system relies not only on legal but also moral and ethical norms. In fact, legal norms derive from moral ones. Therefore, there is a strong correlation between morality and justice that means that justice attempts to prevent what the society perceives as bad and, thus, helps the society to be better.The concept of justice is closely intertwined with the concept of the criminal justice because the maintenance of the social order, existing legal and moral norms inevitably involves the prevention and punishment of crimes. This is where the criminal justice crime comes into play. The criminal justice focuses on the prevention of crimes using various tools, including punishment through imprisonme nt of offenders, correction, and other methods.Kohlberg’s Stages of the Moral Development can be applied to the criminal justice and criminals. At this point, it is possible to dwell upon three cases of criminals in the context of Kohlberg’s Stages of the Moral Development. First, the criminal behavior may be viewed from the personal relationship stage’s perspective. Kohlberg defines this stage as the stage, when a one lives up in accordance with existing social norms and principles (Kohlberg, 1981). If an offender commits a crime, for example steals money to buy drugs, he/she conflicts with the existing social norms but the offender does it rather out of necessity, being driven by his/her drug addiction than by his/her desire to rebel against existing social norms. At the next stage of the moral development, the stage of maintaining social order, the offender may commit crimes because he/she disagrees with the existing social order and believes that the entire society is against him/her (Cooper, 2010). For example, if a person lives in poverty and cannot breakthrough the poverty barrier to earn enough for a decent life, then a person may commit a property right stealing from others to become richer him/herself. Finally, from the social contract and individual rights stage of the moral development, the individual, who decides to steal from the rich, may be aware of the fact that all people have equal rights and opportunities but he/she cannot live as rich people do. This is why the offender focuses on the specific group, the rich, to compensate his/her problems.In fact, it is possible to suggest different solutions to the three criminals described above. The drug addicted offender should focus on the treatment of his/her addiction that will prevent him/her from violation existing social norms. The thief, who wants to become richer, needs the support of the public through specific government programs or community programs that will persuade the offender that the society is not against him/her (Broad, 2000). Finally, the criminal, who decided to steal from the rich only, should learn the principle of equality of all citizens. The crime is the crime, whoever is the offender and the victim. In this regard, the extensive support may help the offender to understand that the rich can share with the poor benevolently but not only through a theft.

Thursday, November 21, 2019

Alcoholism diseases for mankinds Essay Example | Topics and Well Written Essays - 750 words

Alcoholism diseases for mankinds - Essay Example ic, and environmental factors that influences its advancement and manifestation and it is associated with many possible causes and numerous detrimental effects on the alcoholic. Some of the alcoholism diseases of mankind are liver cirrhosis, schizophrenia, and hepatitis C infection. According to MedicineNet (2014), liver cirrhosis is one of the most severe forms of alcoholic related liver diseases especially amongst people drinking excessively. The disease normally see the healthy cells of the liver tissue replaced by scar tissue in the process known as fibrosis thus making the liver tissue to become lumpy and hard instead of smooth. Some of the early symptoms of alcohol induced cirrhosis include loss of appetite, feeling sick and vomiting, itchy skin, and weight loss. However, when the conditions progresses the symptoms may include yellowing of skin, swelling in the abdomen, muscle wasting, bruising and bleeding easily, confused feeling, or having poor memory and sexual changes. It is worth noting that liver always has significant function of processing alcohol one drinks. Conversely, it can only handle a specific amount of alcohol and therefore heavy or regular drinking puts strain and eventually damages the liver. The damage on the liver makes it less able to perform the function of processing chemical substances, which is a risky because the gradual damage on the liver may finally make it stop working properly (MedicineNet, 2014). Many alcoholics have ended up dying because of inappropriate medication or fatal cases of alcohol induced liver cirrhosis. The damage caused on the liver is irreversible although further damage may be stopped if individuals stop drinking. There a number of heavy drinkers who have undergone liver transplant because of their damaged livers. Additionally, the second disease caused by alcoholism is schizophrenia mostly because alcohol is highly abused apart from nicotine. People suffering from schizophrenia consume alcohol for same

Wednesday, November 20, 2019

Greenomics Marketing Strategy Research Paper Example | Topics and Well Written Essays - 750 words

Greenomics Marketing Strategy - Research Paper Example According to the research findings, it can, therefore, be said that Greenomics has a strategic plan of becoming a successful business that is strongly expressed in its mission statement, financial and non-financial goals and its competitive advantage. The mission statement is to achieve luxurious interior designing the greenway, and the financial objectives are to break even in the first three months and to increase sales by twenty percent after every three months. The marketing programs will support this strategic plan and other key features like company uniqueness, adjusting to market conditions, trends and changes in the following ways: - Making it possible to achieve break-even position in less than three months through effective pricing and financing strategies; - Providing chances to develop eco-chic offices and stores that are fashionable, high performing, luxurious, reliable, not over-priced and eco-friendly;Â   - Strict management of the brand; Greenomics through strict adh erence to price and quality issues; - Creating awareness concerning how the environment is being destroyed and how it is encouraging global warming; - Carrying out effective consumer analysis programs with an emphasis on customers who have an interest in saving money on the power bill in the long run.

Monday, November 18, 2019

Business Ethics Essay Example | Topics and Well Written Essays - 1000 words - 4

Business Ethics - Essay Example It is now again trying to sell itself inviting offers from Qwest and Verizon, both of who are also recovering from debts. They are trying to outbid others and making promises which they may not be able to maintain as business deteriorates. This is again a matter of concern because ethics are compromised under such circumstances. The Corporate Governance norms were violated at WorldCom, which is unexpected of the Directors and the CEO. Over ambitiousness of the CEO to acquire several companies with the stocks of WorldCom led him to boost the company’s profits artificially by as much as $3.9 billion (Bhattacharya, 2004). Costs were considered as capital investment which helped the company to sustain its apparently smooth and rapid earning growth. They even claimed depreciation of the ‘capital investments’. The behavior of the CEO and the CFO were the driving forces behind the unethical conduct. The CEO utilized the company loan of $400 million to buy ranches and other personal properties, which is unethical. He used the services of the CFO to ensure rising stock prices so that his personal stake would provide the security for the loan. They hid the information from the external auditor. Additionally, the big names in auditing and accounting have failed to detect the irregularities or to gu ide the firms. This would amount to hidden complicity between the auditors and WorldCom. The audit committee did not have a financial expert. Besides, they had the sole authority to appoint, retain, compensate, evaluate and terminate the company’s independent auditors (Petra, 2006). WorldCom had crumbled because of its unethical practices. MCI on the other hand was reputed for its â€Å"integrity, innovation and value† (Thurston, 2007). WorldCom’s name was changed to MCI as a part of the reorganization plan filed in the bankruptcy court in US. According to the executive vice-president, they wanted to re-establish

Saturday, November 16, 2019

Grendel As Dynamic Character English Literature Essay

Grendel As Dynamic Character English Literature Essay John Gardners Grendel provides us with an in-depth look at the personality and mindset of a monster known to be an antagonist to mankind. The reader is seeing the world through the eyes of Grendel, giving the reader the feeling of having a very close relationship with him. Through this close relationship that the reader creates with Grendel, it becomes evident that Grendel undergoes a personality change throughout the novel as a dynamic character. Grendels development throughout the novel is highly influenced by his communication with the Shaper, Grendels mother, and the dragon. The first human to have a major influence on Grendel was the Shaper, a blind man who preaches to those around him. The first mention of the Shaper was in chapter one, when Grendel attacked Hrothgars meadhall. During Grendels attack, the flaws of human instinct become apparent. Instead of running away at the sight of a horrid monster, the citizens become frozen in terror like a dear in headlights. The only exception to these humans was the Shaper, who acted quickly and despite his blindness, was able to escape the building and run away from the danger. Grendel had admired the Shaper for being different from the other humans, and reacting properly and quickly, as well as for possessing knowledge Grendel wished he could have himself. Grendels envy for a mind like the Shaper causes him to fill with jealousy, so he subconsciously tries to mirror the ideology of the Shaper despite not being a human. The Shapers songs teach Grendel about the way that the humans live and function. To Grendel , it appears that everyone around loves and respects the Shaper, which is evident when Grendel explains that the people, and even the surrounding hills were hushed when the Shaper spoke. This popularity causes Grendel to wish that he could be like the Shaper even more, so that he can finally lose the feeling of isolation and gain acceptance among the humans. As Grendel analyzes the popularity and appeal of the Shaper, he begins to realize why people have are always running away at his sight. Grendel dives deep into himself to get a sense of the flaws in his own character, and subconsciously decided that he doesnt really need nor care about getting the approval of the humans because he isnt a human and shouldnt have to live by the expectations and standards that they have for themselves. (Gardner, letter) He was born not as a human, but as a monster that would never be able to live like the humans, and instead must follow his own role in society: to terrorize and kill humans. Although it was evident that Grendel cared for his mother, their relationship wasnt always perfect. She was very controlling, and attempts to keep Grendel at her side throughout the novel, but she loved him and was even considered a source of comfort to him (Grendel pg. 17). In chapter two of the novel, Grendel views his mother as a fat and lazy brute who is to unintelligent to able to speak the same language as the humans. As the mother tries to become more protective and sheltering of Grendel, he tries to break away from her more and treats her as truly a monster or animal instead of an equivalent to himself. He realizes that she is exactly what he wants to avoid becoming, so he begins to spend less time with her and instead spend more time with the humans, which starts to make him become more like a human than a monster. Grendel became more independent as he looked less to his mother for advice and began to think for himself, using his own thoughts and observations as a guideline. He starts to develop philosophical thoughts, and begins to question the meaning and purpose of life. At the points in the novel where Grendel is leaving or returning to the cave, his mind becomes restless with thoughts about the humans and what he should. The complexity of Grendels thoughts is synonymous with the complex design of the cave itself. Getting in and out of the cave is no simple process. Grendel describes the process as swimming up through the firesnakes, hot dark whalecocks prowling the luminous green of the mere., and continues by saying that he gulped churning waves and smoke, which implies that the mere is on fire. (Grendel pg. 9) The water is used as a symbol of the subconscious and emotion, which explains the thoughts that start to jump around in Grendels head as he is on his way in or out of his cave. Grendels thinking to himself is key to his development as an independent individual. He feels so dependent near the end of the book that he even ignores the warning of his mother. His mother wants to protect him and warn him of the danger he is getting into, but her warning only comes out as Warovvish. (Grendel pg. 145) Without trying to understand what she was saying, he shrugs her warning off as gibberish and continues with what he originally planned. Instead of relying on the advice and opinions of others, Grendel tries to sort everything out within his own thoughts. This causes him to become less and less dependent on other characters, which in turn allows him to become more of an individual. The final character to have a major influence on Grendels character was the dragon, who makes his first appearance in chapter five of the novel. Prior to meeting the dragon, the only being that Grendel ever met more powerful than himself was his mother. Grendel became so terrified at the site of the monstrous dragon that he could barely even speak. Grendel has never really felt this level of fear, and it makes him realize that there are more fearsome creatures to walk the planet than him. This fear also rationalizes the feeling of the terror the humans exhibit when encountering Grendel, so he now understands their fear of him. The dragon proves to be an incredibly smart philosopher, and when the dragon starts reading his mind, Grendel becomes even more afraid of him. He never felt fear like when he saw the dragon, so he didnt understand why the humans would run away in terror even if he were to do nothing wrong. He tells Grendel that the essence of life is to be found in the frustrat ion of established order, so he should continue terrorizing the humans. (Grendel pg. 67) The dragon proceeds to tell him that being terror to all humans that is actually important to their development. He goes on to explain that humans are constantly trying to destroy anything they consider to be evil, but evil is actually very important to them because without evil, the world would not be balanced. The dragon tries to explain to Grendel that he drives them to poetry, science, religion, all that makes them what they are for as long as they last (Grendel pg. 72).This means that Grendel is actually very important to human society, and without him, mankind would not be advanced as it is today. This confrontation with the dragon allows Grendel to rid himself of the doubts he had about the morality of killing humans, finally providing him with the reason and conformation he desired to continue with his role in society. Grendel has become one of the most important and developed characters throughout the history of literature, despite him being an antagonist. His thoughts often conflict with each other, but by the end of the novel, they become very deep and complex. After his confrontation with dragon, Grendel finally develops an understanding of his role in society, and the importance that he plays. Through the influence of Grendels encounters with the humans and other important characters throughout the book, he was able to undergo a change and become a much more intelligent, sophisticated being. In the beginning of the novel, Grendel was portrayed as being an unintelligent monster, isolated from the humans, having no understanding of his role and importance to society, but by the end of the book, Grendel has developed into a sophisticated being with a greater understanding of the world than the humans even have.

Wednesday, November 13, 2019

Comparing Writing Careers of Edgar Allan Poe and Stephen King Essay

Comparing Writing Careers of Edgar Allan Poe and Stephen King In human nature there exists a morbid desire to explore the darker realms of life. As sensitive beings we make every effort to deny our curiosity in the things that frighten us, and will calmly reassure our children that there aren't any creatures under their beds each night, but deep down we secretly thrive on that cool rush of fear. Despite our efforts to maintain a balance of respectable emotions, we are a society of people who slow down to look at traffic accidents and find excitement in the macabre. We turn off the lights when watching scary movies, and when it?s time to go to bed, we secretly make sure the closet doors are shut. Fear keeps our hearts pumping and endorphins rushing, for it is an emotion that reminds us of our mortality. How ironic it is to experience more life in our fascination with death. Two legendary writers have ruled the universe of death and horror with remarkable success, both gifted with the talent of introducing each reader to his or her own subconscious fears. Edgar Allan Poe and Stephen King are the masters of their craft, blessed- or perhaps cursed- with imaginations that set higher standards in the field of writing. Both authors broke new ground in fiction that has had a significant impact on the world of literature. Similar in quite a few ways, though contrasting in many others, this paper will explore the lives and styles of these two remarkable men, paying close attention to the differences that exist in their approaches to writing. A look into Poe?s childhood might shed some light on where this divergence stems from. Edgar Allan Poe was born in 1809 in Boston, Massachusetts to drifting actor parents. Denying his parental responsibilities, his father abandoned his wife and three children, leaving her to support the family as best she could. She traveled through various cities acting in stage engagements as she could get them, but the struggle eventually took a toll on her health. Towards the end of 1811 while in Richmond, Virginia, she became ill and died. Her children were promptly farmed into homes, Edgar being placed into the residence of a well-off, yet unsupportive merchant named John Allan. Allan was emotionally detached from Poe, refusing to even legally adopt the boy. This move would begin a chain of events, eventually triggering a drinki... ..., and even if Poe?s use of language may be difficult to understand in this day and age, his subject matter is just as timely as Kings is. They have followed the norms in style of their respective cultures and times, even though their themes don?t exactly adhere to society?s morality. They are different and stand out because of it. We may never know if any of this affected either writer?s ideas or successes, or if they simply were destined to write the way they have. What we do know is that as readers we will never be the same. The things that have secretly scared us since childhood are forever entrenched in the stories by these two great writers, and the subject of fear will never grow cold. WORKS CITED Charters, Ann. The Story and Its Writer. 5th ed. Boston: Bedford/ St. Martin?s, 1999. Edgar Allan Poe- The Life of a Poet. National Park Service. 4 Apr. 2001. King, Stephen. Needful Things. New York: Viking Penguin, 1991. ---. Night Shift. New York: Doubleday Dell, 1976. ---. On Writing: A Memoir of the Craft. New York: Scribner, 2000. Van Doren Stern, Philip. The Portable Poe. New York: Penguin Books, 1957. Trotter, Jeffrey. Epinions. 5 Aug. 2000.

Monday, November 11, 2019

Marrying for Money

â€Å"I’m a little shocked at t he numbers,† says Pamela Smock, a sociologist at the University of Michigan who has studied marriage and money. â€Å"It’s kind of against the notion of love and soul mates and the main motivations to marry in our culture.† (Frank, 2007). These shocking words that came out from a sociologist only suggests that in modern times, money should still be not the reason for marrying. It is a fact however that money is a big driving force for someone who wants to get married. At the back of their minds, there is the constant reminder of reality like divorce or annulment. However, they should also consider why they got into the relationship in the first place. Relationships are not built based on money. Moreover, one does not dwell into a relationship with the primary concern of money; whereas; it should have been the connection and the love that the partners share. Getting married is not like a hot potato that you can eat and spit out the moment that you discovered that it is too for you to handle. Marriage is a lifetime relationship and commitment; and this very same basis should be built on love, trust and respect. Ultimately, it should not be money because it devoid the vow that they made in front of the authority (may it be religiously or lawfully speaking). No matter how money plays a very important role in our society today, marriage should still be based on the wanting of both people to stay together for the rest of their lives. Additionally, since most of people these days are very agitated into climbing their way into the corporate world. People who want to settle down are the ones that have already made a niche in their fields. This only implies that they have everything they want or could ever want so the concept of money is the least on their priority. In addition, there are such things as pre-nuptial agreements which protect the assets of both parties. And people who sign to such agreements only want to protect their hard-earned money; so it is wrong to say that people want to marry for money. People who want to make money out of marriage are the ones who see it (marriage) as business or a way to get what they want. People who have mindsets like that are very superficial. Their concept of marriage very different from what it really is. Instead, they put a price tag to marriages. However, there are cases wherein people settle down more than once but it is enough to say that they married for money. Take for example Elizabeth Taylor who married five different guys. She is rich on her own that is why she married those guys because she wants to be committed with them for eternity. This only implies that once again, people who want to get married should want to do it because they want to spend the rest of their lives with that special someone. Since most people who want to get married are successful in their chosen field, that is the time that they want someone to spend their life with. Even though the person is really doing well, they cannot be considered truly successful unless they want to achieve real happiness. And marriage, in its purest form, is the only way to achieve that goal. Alongside the desire that you want to share your life with that special someone, the ultimate goal why someone should get married is the happiness that marriage can bring into your life. Marriage is about raising a family and that can give you an ultimate high that not even any achievement can bring. Money is a measure of how successful you are but a happy marriage is also another. Money come and go but family will not. Marrying because of money is a very superficial reason. Marriage is about a commitment of two people to become one which have the same mindset of achieving a happier state in life.   Marriage should be built on trust; respect and love because those really are the basic foundation of a successful future family which ultimately is one of the measurements of how successful you have become. References: Frank, R. (2007). Marrying for Love†¦of money [Electronic Version]. The Wall Street Journal.Retrieved January 16, 2008   from http://online.wsj.com/article/SB119760031991928727.html.                     

Friday, November 8, 2019

International Trade Simulation

International Trade Simulation International Trade Simulation"International trade is the exchange of goods and services between countries." (Heakal, 2007). International trade is helpful to the economy. The trade allows countries to exchange goods in order to have an assorted supply for the residents. The trade brings in supply which creates more demand and the economy grows.The international trade simulation shows the reasons for the international trade. The purpose of the simulation is to make decisions and study the outcomes. This is a three part simulation. The first part is to decide which countries to trade with. The second part is to decide which goods will be exported or imported. Finally the decision will be made on whether or not to impose trade restrictions.Advantages and Limitations of International TradeInternational trade has both advantages and limitations. An International trade advantage is that a country's wealth potential can be maximized. Supply and demand can increase.English: comparative adva ntage in economicsThe country should then export corn and import cheese. Suntize had an advantage in producing electronic goods while Uthania had an advantage in both agriculture and electronic goods. Comparative advantages develop from many factors such as natural resources, availability and relative effectiveness of factors of production, and the state of technology. These can also change over time, which is why the organization of a country's trade could change over time. A labor-intensive country that has fertile soil and a good climate for growing would have a comparative advantage in producing agricultural goods. An underdeveloped country may not have fully utilized resources due to shortages in capital, under developed technology, and a small economy size. International Trade is able to help these countries develop changes in the division...

Wednesday, November 6, 2019

6 Steps to Surviving a Job as a Night Shift Nurse

6 Steps to Surviving a Job as a Night Shift Nurse Being a night shift nurse can be extremely rewarding and heroic. It can also be incredibly grueling. Before you sign up to this gig, here are a few survival tips. And for those of you with no interest in such work, read on to see some of the challenges that face these tireless heroes who do such vital, life-saving work. 1. Understand your inner clock.Your circadian clock is your internal inclination to follow a normal 24-hour cycle. It also helps to regulate many of your body processes: hormones, temperature, heart rate, etc. The more you understand about these rhythms (and how your job will mess with them), the better off you’ll be. Realize that you will naturally crave sleep between the hours of midnight and 6 a.m., and do what it takes to train your body to, well, do the opposite of what it naturally wants to do.It may not be at the ideal time every day, and you’ll likely have to schedule your sleep instead of just falling into a normal routine like everybody else yo u know, but it’s even more important for you. Get blackout curtains for your room. Use eye masks or ear plugs or white noise machines to optimize your sleep environment. Make a sleep schedule and stick to it. Make sure you get long periods of uninterrupted sleep and that your family respects these periods.2. Keeping yourself healthy is key.The healthier you are, the better prepared your body will be to survive night shifts. Keep an eye out for conditions you’re at a higher risk for than your daytime components, like insomnia, daytime drowsiness, high blood pressure, diabetes, menstrual irregularities, common colds, and weight gain. Make sure to exercise and be active- it will help you stay alert. And make sure to eat right: reach for snacks high in protein and complex sugars, rather than candy and chips. Drink plenty of water. Having a healthy home life can help reinforce all the good habits you’ll need to cultivate to stay afloat at work.3. Bond with your cowor kers.Your coworkers are like a family- even more so when you’re all working in the trenches of the night shift. It’s a much different, and often more intimate environment. Take advantage of this to really work as a team, communicating effectively, and being able to rely on each other when the going gets tough.4. Don’t overdo the caffeine.Caffeine can be your friend- it can boost your alertness just when you need it. Remember to give yourself 25 minutes or so for it to kick in. But be judicious- too much caffeine can make you jittery or affect your out-of-work sleep quality. Find a balance that works for you and doesn’t compromise your sleep.5. Schedule your home life.It’s important that you keep your home life going strong, so it’s a place of comfort and stability. This might mean having to schedule things that normal families take for granted. But it’s worth it. Make sure you’re staying in constant touch- through texts, emails , phone calls, etc. Leave post-it notes or start a bulletin board to stay connected. And make sure to have a few date nights on the books if you have a special someone.6. Know the costs.Being a night nurse is really tough. The hospital may be a bit quieter, but patients are rarely able to sleep and often are needier or more anxious at night. Your patients might even get a bit angry or disgruntled as the night progresses. You’ll also get a lot of the leftover grunt work no one in the day shift wanted to do. And if you get hungry? Forget about it. The cafeteria will long have closed.That said, if you remember to stock up on snacks and food to fuel your shift, and you can learn to adjust your inner clock (and withhold your rage at the FedEx guy or the ice cream truck), you’ll also have the benefit of an extremely important and gratifying job- and one that offers a bit more flexibility than other, more regularly scheduled gigs.

Monday, November 4, 2019

Logistic management report Essay Example | Topics and Well Written Essays - 3000 words

Logistic management report - Essay Example different logistics activities that can add significant value to a humanitarian emergency aid response in terms of form, place and time utility, diverse challenges along with the factors that can help in overcoming these challenges has been taken into concern. Moreover, a humanitarian organisation i.e. UNICEF has been considered in order to demonstrate the different logistics activities such as warehousing, transportation and coordination amid others that can add significant value to a humanitarian emergency aid response in terms of place, form and time utility. The significance of logistics management is incessantly mounting in different fields due to increased level of globalisation as well as nationalisation. Logistics management is fundamentally described as an imperative part of supply chain procedure that intends to plan, employ as well as control the flow of services along with information and storage of goods for the purpose of meeting the requirements of the customers. The conception of logistics management has been proved to be quite beneficial especially for dissimilar industries, which supports them to optimise their distribution procedure which ultimately results in raising their effectiveness as well as competitiveness by a significant level (Tseng & et. al 2005). The governments belonging to diverse nations have recognised the significance of execution of en effective logistics management procedure that can impose considerable impact upon their respective economies (Australian Government n.d.). In this similar context, the co nception of humanitarian logistics refers to a specialised network that is generally created through effectual flow of services, information and finances between different suppliers and beneficiaries among others with the intention of delivering physical support to them. It has been apparently observed that the idea of humanitarian logistics not only enhances the different logistics activities that occur at every phase of

Saturday, November 2, 2019

HOW CAN I INCORPORATE DIVERSITY INTO EARLY CHILDHOOD Research Proposal

HOW CAN I INCORPORATE DIVERSITY INTO EARLY CHILDHOOD - Research Proposal Example Topic (500 words recommended) What literature relates to this topic? Have you indentified the key literature sources (3-5) that underpin your research? Why do we need to conduct research into this area? How is this topic relevant to early childhood education? Diversity is a term which has as diverse meanings as its name. In this research â€Å"diversity means the variety of differences among inhabitants that we need to take into account if we are to work with people† from every walk of life. In short here we are treating diversity as a dynamic social force in society which tries to bring people closer to each other no matter what or who they are (Aguirre, 2003). But if the topic is closely analyzed a question which comes to one’s mind is that what is the relation of diversification and early childhood, as mostly it is seen that diversification in human beings become prominent when they are adults. The impeding question is that why it is important to incorporate diversif ication in to early childhood programs when it is believed to be inculcated automatically when the up bringing of the child begins. One of the articles which would be referred will be article â€Å"Valuing Diversity† written by Maritza MacDonald (2002), in that article one of the examples that is given is that for every child, family has a different meaning. For some it means a single parent catering to the child needs, for others it means having a lot of older brothers and sisters etc. so when even the meaning of a family can be so diversified for a child who is not even aware of the fact what diversification is, then it can be imagined that how much affect diversification can have upon a child’s rearing. Another consideration will be given to the practicality of inculcating diversification into early childhood education programs. â€Å"Multicultural Education: Issues and Perspectives† written by Banks & Banks (1989) and â€Å"The care and education of young c hildren† by Comer (1989) proposed that early intervention programs for children mostly deal with the issues like how do different children learn through various types of education methods. This literature would be beneficial to first of all address any issue that might surface due to lack of proper communication between children belonging to different ethnic groups. It will also help in elucidating the aspects as to how can parents up bring their children in the diverse world? And what is the meaning of being a young one who is growing up in to this varied world? (Gonzalez-Mena & Pulido-Tobiassen, 1999). This diversity issue is important to be addressed in the early childhood because foundations for hatred and racial discrimination could be developed between the ages of 3 to 5, so it very critical to give diversity and anti bias training to children when they are young (Stephan & Vogt, 2004). Racism and hatred for each other are two things which if not nipped in the bud can ca use problems like extremism and terrorism. No parent can see his child going towards destructive path, therefore to see what changes can be brought in to child’s behavior and to observe how these changes can help us in the long run to irradiate problems like racism, and extremism incorporating diversity in early education programs might be helpful. 3. Research aim In general, what is the aim of your research project? Is your aim clear, understandable and concise? Is your aim relevant to the topic and identified